Swifty Global has officially launched its sportsbook, Swifty Sports IE, in Ireland. This follows the successful completion and approval of the gold-standard certification process with Gaming Laboratories International (GLI) for its B2B gaming platform, which began last year and was finalised in the fourth quarter.
About Swifty Global
Dear Cashmere Holding Company (OTC: DRCR), known as Swifty Global, is a technology firm dedicated to visionary transformative solutions in the sports betting sector. Swifty’s mission is to upgrade shareholder value through rapid innovation and improved product usability. With licenses in the UK, Ireland, and South Africa, and a pending license in Malta, Swifty has introduced a groundbreaking suite of offerings to the market.
Launch of Swifty Sports IE in Ireland
The launch of Swifty Sports IE marks the introduction of Swifty’s leading-edge sportsbook and online casino services to the Irish market. Now fully available to users nationwide, Swifty Sports IE brings a premier sports betting and online casino experience to Irish players. Since the legalisation of online sports betting in Ireland in 2015, the industry has grown rapidly, emerging as the dominant player in the country’s online gambling market. Currently representing 41% of the market, sports betting is the leading form of iGaming in Ireland. Irish gamblers are among the top spenders in Europe, with the online gambling market projected to reach $1.24 billion by 2024.
This expansion underscores the growing importance of the segment and its potential for further offerings. The rapid growth of online sports betting can be attributed to factors such as improved internet connectivity, increased mobile usage, and the rising popularity of sports and eSports betting across Ireland.
“We’re excited to launch Swifty Sports IE in Ireland, a significant milestone in providing an outstanding sports betting and casino experience for the region. Ireland’s vibrant market presents tremendous growth opportunities, and we’re eager to position Swifty Sports IE as a leader in this space. With access to hundreds of thousands of sporting events each month, our platform offers a top-tier experience tailored for Irish users. Moreover, our ongoing merger with SGN will further enhance our capabilities, fueling innovation and delivering even greater value for our users and shareholders,” said Swifty Global CEO, James Gibbons.
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