U.S. gaming revenue hits new high in July

Garance Limouzy September 23, 2024

The American Gaming Association () has released its latest Commercial Gaming Revenue Tracker report, revealing significant financial performance across the U.S. gaming industry. In July, commercial gaming revenue rose by 3 percent compared to the same month last year, marking the 41st consecutive month of annual growth. The total revenue from traditional casino games, sports betting, and iGaming reached an impressive $5.71 billion, a new record for July.

In the first seven months of 2024, commercial gaming revenue has outpaced last year’s figures by 7 percent, totalling $41.23 billion. This performance has also translated into substantial contributions to state tax revenues, with the gaming sectors generating $1.24 billion in state gaming taxes for July and nearly $8.93 billion for the year to date. Among the 33 jurisdictions that reported full July data, 23 experienced an increase in combined revenue from casino games, sports betting, and iGaming.

Slight decline in land-based gaming

While overall commercial revenue increased, land-based gaming—which includes casino slots, table games, and retail sports betting—saw a year-over-year decline of 5 percent to $4.22 billion in July. This downturn in traditional gaming was widespread, with only six out of 27 states offering slot machines or table games reporting increases. Slot machines earned $3.1 billion, a decline of 1.4 percent, while table games saw a significant drop of 15.3 percent, totalling $827.4 million. The decline in table game revenue was particularly pronounced in Nevada, especially on the Las Vegas Strip.

A growing online sector

Conversely, the online gaming sector demonstrated remarkable growth, with revenues from online sports betting and iGaming soaring by 35 percent year-over-year to $1.48 billion. In July, online gaming accounted for 26 percent of total commercial gaming revenue, an impressive increase from 20 percent in July 2023.

Sports betting revenue increases 30%

Year-to-date, commercial sports betting revenue has reached $7.56 billion through July, surpassing the previous year by 30 percent.

Land-based and online sportsbooks reported a combined commercial revenue of $834.4 million across 32 jurisdictions, excluding Arizona and Oregon. This marks a 34 percent increase from July 2023, when sports betting was operational in 30 jurisdictions. Since last July, four additional states—Kentucky, Maine, North Carolina, and Vermont—have launched commercial sports betting, contributing to an organic growth of 32 percent when excluding new markets.